Est. 2011

March 7, 2013

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Work | Using Pinterest Beyond The Inspiration

I’ve decided that, from time-to-time, I’ll pepper A Daily Something with
my sage blogging wisdom. Just kidding about the sage blogging wisdom
part. I’ve only been around for a little over two years and I still learn new things every single day. Not kidding about sharing little tidbits of blogging knowledge I’ve picked up over the last few years. I frequently get emails about how to start a blog/stay inspired/etc. If only I knew half of what I know now back when I first started…but part of the fun has been to see the progress over the years. Today I’m sharing all about using Pinterest beyond the inspiration.

Today’s little lesson is about Pinterest.

Yes, it’s a wonderful way to waste time, to be inspired, and to magically feel like you’ve actually accomplished something creative after pinning for 4 hours. However, if you’re a blogger, you can use it for so much more.

Using Pinterest as Inspiration for Real Life Events


I’m sure you all use it for actual real-life party inspiration. It’s awesome for that. I use it for photoshoot inspiration all the time (and sometimes keep the boards private, which is a fantastic option). Right now, I’m working on a fun collaboration with a new brand and I’m styling a brunch shoot. Here’s my inspiration board. I want it to be bright and airy, botanical and earthy, and clearly, have plenty of scrumptious food.

Using Pinterest as Gateway to Work With Your Favorite Brands


Seize opportunities! As I mentioned above, I’m collaborating with a brand for the brunch shoot. The connection was made via Pinterest! After pinning one of their products, they contacted me about a partnership. A few phone and email conversations later, we have a few exciting plans up our sleeves! Brands are looking for authentic bloggers and pinners to work with!

Using Pinterest as Market Research


I learned this little tip from Bri, and use it all the time. Go to the Pinterest homepage, and after their url, type “/source/yourwebsite.com“. This will take you to a magical place. You will see every image that’s been pinned from your website or blog! This is a wonderful way to gauge what posts your readers like best. Digging even deeper, it teaches you what images from a particular post people like best. My most popular posts (as you can see from the screen shots above) are my diys. AND not the how-to pictures. Readers like the final product shots. You can learn so much for your blog (what to do and what not to do) from keeping an eye on this page!

That’s it for today’s tidbits of blogging information! See more of my “Working-From-Home” series.

Happy Thursday!

  1. oh my goodness! I compleeeeeeetely missed that tip Bri shared yesterday and posted about the same subject today. But, that is so awesome that you have the opportunity to do more with pinterest than what it's originally intended for. Congrats 🙂

  2. Sarah says:

    That's so neat! I've never heard of someone contacting someone after pinning their brand. Did they email you privately or contact you thru pinterest initially (like thru comments or something). Right now I have emails sent to me about my pinterest activity disabled because it was filling up my inbox, but I'm curious if I should turn it on.

  3. You really dig deep into Pinterest's functions rather than just pinning stuff. I think these are good for bloggers who want to go big with their marketing strategy. Good to keep in mind

    • Rebecca says:

      Anh,

      Pinterest is a great tool to utilize (I probably don't even use all its functions…) and I'm sure other social media platforms have similar benefits!

  4. Epic Thread says:

    Wow, I had no idea! I need to use Pinterest a little more often, it would seem.
    Jillian – PS, if you have a moment, I'd love to invite you to check out the giveaway we're hosting for a $50.00 giftcard to Shabby Apple!
    http://epic-thread.blogspot.com/2013/03/shabby-apple-giveaway.html

  5. BON AND JOUR says:

    Pinterest is such an inspirational place, thanks for sharing your thoughts and tips about it! It can be also fun to invite sb to pin on a special board together!

    • Rebecca says:

      YES, I've had lots of fun working with photogs/other creatives on events and shoots, and pinning to the same board. 🙂 So helpful to communicate ideas visually!

  6. Margaret says:

    Oh my word, my mind is blown with that last tip. CRAZY!

    Thanks for sharing!

  7. paperForts says:

    that last tip is awesome! thanks for this post!

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